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Wise Words Festival

Inspiring wonder and curiosity through music, poetry, dance and storytelling.

Client

Wise Words Festival

Our Role

  • Branding
  • Marketing
  • Social
  • Wise Words Programme

Insights

Wise Words Festival is an arts organisation that works through poetry and storytelling, inviting people to see the world from a different perspective. The performances are unexpected, intimate and connect strongly with the outdoors.

We were asked to help redesign their brand and develop a visually striking campaign for their festival in Canterbury.

  • Hollie McNish
  • Sophie Willan

Ideas

Starting from the logo, we developed a style that was based on typographical elements. Mixing these with textures, aggressive shapes and clean lines, we were able to produce a visual identity.

Once we had the visual identity locked in, it was time to apply the new look to various social media campaigns and printed material such as programmes and posters.

  • Illustrated map
  • Poster

Impact

Festival ‘Early Bird’ tickets sold out in record time.