Collaborating for a Google-worthy event

Providing essential creative support for Google during the Partner Leadership Summit, in Dublin.


Our objective

To seamlessly collaborate with Google EMEA and other London based agency in multiple locations, in order to create a Google-worthy event for the Partner Leadership Summit in Dublin.

All branded assets needed to be flexible in order to work across multiple channels, including digital screens around the complex and keynote speaker presentations.

As part of the event team, we were to provide essential support during the event and ensure all keynote speakers presentations were adapted live when needed.

Collaboration in creating a seamless event

As with all live events, planning and having an effective team is essential. Collaboration was the main goal here as multiple teams, in multiple locations, over many weeks worked as one.

The central Google London team lead the project while we at D&F, and the other creative partners, worked simultaneously on multiple aspects of the project.

A couple of days before, we flew to Google EMEA headquarters in Dublin, Ireland to support the application of all graphical elements across the building and ensure the smooth running of the event.

Working around the clock, we staged multiple rehearsals and collaborated with all keynote speakers on their presentations right up until we were live.

Project Information

  • Keynote design

  • Event campaign

  • Marketing