Brand

Brand identities that work harder for your business

Whether you’re looking to develop a new brand, refresh an existing brand, or reposition for a new opportunity, we’ll work with you to make your brand meet your goals.

Let's work together

What's in a brand?

Branding, just a logo, right? Think again! A brand is the start of a story, the why of what you do in your business. It can be the start of a positioning journey, a shortcut in a buyer process that will guide your wanted customer to knowing you, what you're about, and ultimately choosing you above others.

Sounds complicated? It’s really not. We find clients come to us with a number of branding issues, sometimes we have to understand the higher level business strategy before we work out it’s a brand problem. Or rather that branding could be the solution.

At that point we can work together to solve your problem, perhaps needing help making a brand stronger, more fit for a changing market, or more fitting to a new era of business. Whatever the branding mission, we're here to help!

We can support and lead you through a host of branding projects.

  • Brand strategy

    Coming together and exploring the heart of your business, why you do what you do, isn't alway simple. The translating those findings into values, missions and purpose, can be even more difficult.

    We facilitate this process to create strategic direction for your business, your team and for your communications so everything is aligned.

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  • Brand design

    Working up the creative side of the brand also requires a collaborative process - noone has the insights you have on your business.

    We draw on this to develop a brand typeface, colours, fonts and photography, illustration or motion. The result is a brand system that works from button to billboard.

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  • Brand execution

    Often once the brand and strategy is delivered we find businesses struggle to implement for a number a reasons, bandwidth and buy-in issue can be common.

    We can help guide, plan and rollout with your internal teams to get the very best impact on your internal and external audiences.

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